Marketing

Digital Content Manager

Remote
Work Type: Full Time

Part-time PAID contract-based role performing editorial content generation, copywriting, and social media management for a rapidly growing enterprise software startup providing Impact Measurement & Management solutions for large companies, impact investors, and government agencies. Based on performance, there is a significant opportunity to transition to an expanded Digital Sales & Marketing role in 3-6 months.


Responsibilities

  • Develop and grow the Company’s narrative and market presence through content strategies, innovative content ideas, and editorial calendars

  • Generate digital content through the editorial process, incorporating ideas and concepts shared by team members to align with high-priority sales initiatives

  • Write social media copy for all in-house content and assist in copyediting other content with a focus on SEO and optimizing social sharing

  • Manage brand marketing and engaging content across multiple platforms:

    • Social media platforms

    • Website pages

    • Blogs/article content

    • Email marketing

  • Maintain a consistent brand voice and ideology across various mediums and platforms

  • Utilize SEO tools to boost Company’s online presence

  • Create creative and unique content for all brand communications

  • Align all forms of content with brand strategy and marketing campaigns

  • Storytelling and storyboarding strong narratives, including for multimedia content

  • Collaborate with product management and development teams to create accurate and compelling product descriptions

  • Maintain the schedule for social media accounts using tools such as AgoraPulse, including maintaining a cadence of perennial, original, and related third-party content

  • Review and aggregate content from appropriate external sources, including content from trusted sources like leading news, policy, and research organizations

What does it take to do this job?

The successful candidate will be an excellent writer with a proven track record generating high-quality, industry-specific editorial content and managing corporate social media accounts. The candidate will be interested in learning about impact measurement and management and bring a passion for storytelling and customer engagement through digital media.

  • 2-5 years of editorial or social media work experience including developing and executing content strategies

  • Experience with a broad array of digital communications styles, formats, and distribution channels including marketing content on LinkedIn via paid and organic posts

  • Interest in social & environmental impact, a basic understanding of enterprise software

  • Exceptional verbal and written communications skills; ability to write compelling, clickable headlines, descriptions, and other micro copy

  • Solid understanding of SEO and how content can capture search traffic

  • Experience with Adobe Illustrator, Canva, and/or other design software

  • Strong organizational, time, and project management skills with the ability to manage multiple priorities and demands with short lead-times

  • Excellent interpersonal skills and capable of working with both technical and non-technical professionals

  • A problem solver with a sense of intellectual curiosity, patience, creativity, and exceptional attention to detail

  • Bachelor’s degree required. Preference for master’s degrees in business, marketing / integrated marketing communications, journalism, and related fields.


Compensation

Competitive pay commensurate with experience, on contract basis with flexible hours. Based on performance, there is a significant opportunity to transition to an expanded Digital Sales & Marketing role in 3-6 months, which may include salary, bonuses, and equity as compensation.

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